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Public Regularly Scheduled Four 4-Hour Live Fully Remote Workshops
1-5 PM ET, Tuesday-Friday 3rd Week of Every Month
Register for One or All Four Workshops

NEXT 2026 Workshops: August 18-21, September 22-25

Call Robert Guyer at 561-319-9427 about scheduling private workshops for the times and days of your choice.

Workshop Discount Codes: Enter on Checkout 

  1. Repeat registrants receive a 20% discount when repeating the same live workshop earlier-taken, in-person or remote and using the textbooks provided with the first registration. Use discount code “second time around.”
  2. Small 501(c)(3) organizations receive an exclusive 15% discount when registering for our workshops when line 15 of their most recent filing of IRS Form 990 at is less than $2,000,000. Use discount code “501(c)(3)” on your registration to claim your discount. 
  3. Bundle courses for additional discounts. Register for three or four tracks to enjoy a 10% bundle discount. Use discount code “bundle” on your registration form to claim your discount.
  4. Group Discounts. Three or more people from the same organization registering for the same course(s) on the same registration form receive a 20% discount on all registrations. Use discount code “group” to claim your discount.

Note: Use of discount codes subject to Lobby School final approval. Discounts are applied at checkout and are limited to one discount per registration form: 10% for registering for 3 or 4 workshops using coupon code bundle, 15% for 501(c)(3) organizations using coupon code 501(c)(3), 20% for repeat registrants using coupon code second time around, 20% for registering on one form three or more participants and using coupon code group, your choice. 

Ready to learn more or inquire about specific details? Click below or call (561) 319-9427 to get in touch with us.

One discount per registration form, non-cumulative.

Live Custom Workshops – Remote or In-Person 

The Lobby School specializes in custom-tailored training that meets client-specific needs. Past clients range from AstraZeneca to the US Department of Defense. We offer remote and in-person training options. Workshop content is derived from the 1,500-page “Insiders Talk” series of lobbying practice manuals, 40 years lobbying experience, and client input. Expert-led sessions enhance advocacy skills and boost the success of your lobbying team and members.
 

Visit Custom Workshops Web Page

Key Features

  • Content is customized in collaboration with client to meet its specific learning goals.
  • Training is live, remote or in-person at your preferred location and time.
  • No limits on your number or participants.
  • For in-person training at your location client reimburses Lobby School for one coach class airfare  and miscellaneous travel expenses.

$650 per class presentation hour. $150 per hour for customizing existing course to your particular needs. 50% discount on textbooks. Contact Robert Guyer at (561) 319-9427 to discuss applying Lobby School custom training to your advocacy capabilitiesComplete satisfaction guaranteed or full refund of hourly workshop presentation fees.

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On-Demand Training Videos
Visit On Demand Training Videos Page

Click on YouTube image above to watch Course 1 for no charge.

Video packages provide 50% savings over a la carte purchases of same set of videos and include a 14-day viewing window. A la carte videos have a 72-hour viewing window. All times measured from first viewing of a purchased video item. Annual Licenses available for unlimited viewing by intra-organizational members or employees, Please contact us for license pricing.

Package 1 (Courses 2-11): How to Successfully Lobby State Legislatures

Run time: 5 hours:14 minutes
Course Pricing: $300

Separate and optional:
Pairs with Manuals 2, 3, and 5

Package 2 (Courses 12-15): How to Successfully Lobby State Regulatory Agencies (Rulemaking)

Run time: 2 hours:20 minutes
Course Pricing:
$140

Separate and optional:
Pairs with Manual 6

Packages 1 and 2 (Courses 2-15): Complete Campaign Method

Runtime: 7 hours:34 minutes
Course Pricing: $375

Separate and optional:
Pairs with Manuals 2, 3, 5, and 6

Videos a la carte

Course 2: Lobbying: What, Why, Who, Where and When

Run time: 17:52
  • Legal and practical foundations of lobbying
  • There are more important people than lawmakers
  • Best place to lobby
  • Best time to lobby

Course Pricing: $22.50

Course 3: Effective Lobbying; Assessing and Increasing Political Strength

Run Time 39:21
  • Keys to effective lobbying
  • Ranking of lobbying influences
  • Calculus for assessing strength
  • Internal and external factors for strength
  • Increasing strength

Course Pricing: $44

Course 4: Building Your Lobbying Organization; Crafting Bills & Supporting Materials

Run Time 28:59
  • Teams and their duties
  • Planning the lobbying campaign
  • Writing a bill more likely to pass
  • Drafting supporting materials

Course Pricing: $33

Course 5: Legislative Staff; Procedure; Committee Testimony and Caucuses; Ethics

Run Time 42:09
  • Classifications
  • Senior and junior staff
  • Motivating staff
  • Effective “leave behind” template
  • Steps “idea to law” – formal and informal
  • Key committees
  • Lobbying the committee checklist
  • Testimony mechanics
  • “Likeability is job 1” checklist
  • Where to find ethics requirements you must meet
  • Example lobbyist prohibitions
  • 9 R’s for ethics compliance

Course Pricing: $49.50

Course 6: Campaign Contributions; Special Interests and Coalitions

Run Time 28:25
  • Why provide campaign support
  • Non-monetary contributions
  • Campaign contribution checklist
  • Candidate coalition partners
  • Coalition building checklist
  • Anti-trust cautions

Course Pricing: $33

Course 7: Federal vs. State Lobbying

Run Time 28:40
  • How Federal and State lobbying need each other

Course Pricing: $33

Course 8: Negotiating with Special Interests

Run Time 50:39
  • Styles of negotiating
  • Evaluating your opponent checklist
  • Gaining leverage
  • Preparing for negotiating checklist
  • In the meeting checklist
  • Negotiating tricks and how to counter them

Course Pricing: $55

Course 9: Contract Lobbyists

Run Time: 30:55
  • Duties of your contract lobbyist
  • Characteristics of the “right” contract lobbyist
  • How to hire
  • Negotiating fees
  • Working effectively with your lobbyist checklist
  • Lobbyist job performance form
  • Firing your contract lobbyist

Course Pricing: $33

Course 10: Motivating Lawmakers; Getting and Keeping Votes

Run Time 35:43
  • Why lawmakers have to be motivated
  • Motivating key lawmakers checklist
  • 7 motivators
  • “Facts don’t vote”
  • Goals of lobbying visits
  • Advocacy communication
  • All presentations checklist
  • 10-minute presentation checklist
  • 3-minute presentation checklist
  • Never to do checklist
  • Votes

Course Pricing: $38.50

Course 11: Lobbying Role Play; Actions after Committee of First Reference

Run Time 10:47
  • Next steps for your bill
  • Maintaining momentum checklist
  • Agency lobbying is the next step

Course Pricing: $11

Course 12: Constitutional and Political Foundations of US Agencies and Administrative Law

Run Time 9:46
  • Separation of powers
  • Reasons to lobby agencies
  • Local government

Course Pricing: $11

Course 13: Agency Model and Structure; Agency Power and Actions

Run Time 49:43
  • Agency ideal
  • Agency structure
  • Classifications of agency decision makers
  • Sources of agency power
  • Types of agency actions
  • Limits on agency action

Course Pricing: $55

Course 14: Agency Advocacy

Run Time 23:03
  • Agency discretion to act or not act
  • Lobbying preparation checklist
  • Lobbying targets checklist
  • Listing of specific lobbying targets

Course Pricing: $27.50

Course 15: Lobbying Visits; Rule Development and Adoption; Responding to Agency Rule

Run Time: 57:11
  • Goals for agency lobbying
  • Factors motivating agencies
  • Hiring and working with contractors
  • Lobbying staff checklist
  • Losing approaches
  • Rule development process
  • Agency motivators to develop rules
  • Knowing when the agency will act
  • Participating in rule making process
  • Rulemaking record
  • Responding to an unfavorable rule
  • Legislative review
  • Judicial review
  • Lobbying the legislature to fix rule
  • Summary of agencies
  • Legislative vs. agency lobbying

Course Pricing: $66

"Insiders Talk" Practice Manuals
Beginner to Expert Six-volume Guidebook Series

10 to 70% Publisher Discounts - Free shipping on books > $30
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