
Insiders Talk Winning with Lobbyists (Professional Edition) is a timely, comprehensive treatise that should be on the desk of every in-house counsel and government affairs team. Not only an excellent reference point but also a great analysis on the current state of the lobbying profession.
NEFTALÍ (NEF) J. GARCÍA, ESQ.
Vice-President, Governmental Affairs
McLane Company, Inc. Temple, Texas
Over 21 chapters this best practices manual equips lobbyist employers with the right tools for selecting the right contract lobbyist(s), negotiating market-appropriate fees, working more effectively together, and more successfully managing government affairs programs. Sophisticated clients partnering with their contractors achieve better and more cost-effective legislative outcomes.
Contract lobbyists can use the Professional Edition to develop better clients, making their engagements more fruitful and less stressful. Although referring to my Lobby School seminar, senior Florida contract lobbyist David R. Custin noted:
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“If all my past, present, and future clients took your course it would make me a more effective lobbyist and make my job 100x simpler.”
DAVID CUSTIN
David R. Custin & Associates, Inc.
Miami, Florida

“The experiences herein of dozens of government affairs managers is a unique and original approach to the complex world of lobbying. This book can help beginning and even veteran clients become more sophisticated consumers of lobbying services. I may not agree with everything Bob Guyer has written, yet as a longtime provider of lobbying services I see Insiders Talk leading to a generation of clients able to get more out of themselves, their lobbyists, and advocacy investments.”
RON PHILLIPS
Republic Consultants, LLC
Washington, D.C.
Insiders Talk: Winning with Lobbyists, Professional Edition is the “clients’ bible” for:
- Principals and in-house government affairs staffs to increase ROIs of money, personnel, time, and political capital
- Association legislative committees and staff developing intra-organizational influence and involvement
- Clients fostering synergistic client-contractor relationships and improved mutual accountability
- Contractors interested in marketing and providing services to major consumers of lobbying services
- Reporters seeking behind-the-scenes insight into the legislative and lobbying process and players
- Elected officials and legislative staffers evaluating advocate competency
- Academics and students of applied political behavior
- Interests predicting their and opponents likely next steps
- Legal and litigation counsel advising clients on avoiding ethics violations and opportunities
- Donors and Political Action Committees setting expectations for candidates and contributions
