Lobby School SHOP
Lobby School Workshops, On-Demand Videos, & Manuals
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Campaign Method Workshops
October 30 - November 2, 2023 Fully Remote Workshops via Zoom
Select a Bundle for an additional 10% discount
- Sale!
- Sale!Campaign Method Workshops
Workshop 1: How to Successfully Lobby State Legislatures: Overview of Lobbying [Part 1 of 2-part series] (Remote Workshop)
$270.00 Add to cart - Sale!
- Sale!Campaign Method Workshops
Workshop 3: How To Successfully Lobby State Regulatory Agencies (Remote Workshop)
$315.00 Add to cart - Sale!Campaign Method Workshops
Workshop 4: Managing Contract Lobbying Services (Remote Workshop)
$360.00 Add to cart
November 16-17, 2023 Hybrid Workshops In-Person & via Zoom
Select a Bundle for an additional 10% discount
- Sale!
- Sale!
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On-Demand Videos
Video Bundles
Package 1 (Courses 2-11): How to Successfully Lobby State Legislatures
Run time: 5 hours:14 minutes
Course Pricing: $157.50
Course Pricing: $157.50
Package 2 (Courses 12-15): How to Successfully Lobby State Regulatory Agencies
Run time: 2 hours:20 minutes
Course Pricing: $70
Course Pricing: $70
Separate and optional:
Pairs with Manual 6
Packages 1 and 2 (Courses 2-15): Complete Campaign Method
Runtime: 7 hours:34 minutes
Course Pricing: $225.00
Course Pricing: $225.00
A la Carte Videos
Course 2: Lobbying: What, Why, Who, Where and When
Run time: 17:52
- Legal and practical foundations of lobbying
- There are more important people than lawmakers
- Best place to lobby
- Best time to lobby
Course Pricing: $20.00
Course 3: Effective Lobbying; Assessing and Increasing Political Strength
Run Time 39:21
- Keys to effective lobbying
- Ranking of lobbying influences
- Calculus for assessing strength
- Internal and external factors for strength
- Increasing strength
Course Pricing: $40.00
Course 4: Building Your Lobbying Organization; Crafting Bills & Supporting Materials
Run Time 28:59
- Teams and their duties
- Planning the lobbying campaign
- Writing a bill more likely to pass
- Drafting supporting materials
Course Pricing: $30.00
Course 5: Legislative Staff; Procedure; Committee Testimony and Caucuses; Ethics
Run Time 42:09
- Classifications
- Senior and junior staff
- Motivating staff
- Effective “leave behind” template
- Steps “idea to law” – formal and informal
- Key committees
- Lobbying the committee checklist
- Testimony mechanics
- “Likeability is job 1” checklist
- Where to find ethics requirements you must meet
- Example lobbyist prohibitions
- 9 R’s for ethics compliance
Course Pricing: $45.00
Course 6: Campaign Contributions; Special Interests and Coalitions
Run Time 28:25
- Why provide campaign support
- Non-monetary contributions
- Campaign contribution checklist
- Candidate coalition partners
- Coalition building checklist
- Anti-trust cautions
Course Pricing: $30.00
Course 7: Federal vs. State Lobbying
Run Time 28:40
- How Federal and State lobbying need each other
Course Pricing: $30.00
Course 8: Negotiating with Special Interests
Run Time 50:39
- Styles of negotiating
- Evaluating your opponent checklist
- Gaining leverage
- Preparing for negotiating checklist
- In the meeting checklist
- Negotiating tricks and how to counter them
Course Pricing: $50.00
Course 9: Contract Lobbyists
Run Time: 30:55
- Duties of your contract lobbyist
- Characteristics of the “right” contract lobbyist
- How to hire
- Negotiating fees
- Working effectively with your lobbyist checklist
- Lobbyist job performance form
- Firing your contract lobbyist
Course Pricing: $30.00
Course 10: Motivating Lawmakers; Getting and Keeping Votes
Run Time 35:43
- Why lawmakers have to be motivated
- Motivating key lawmakers checklist
- 7 motivators
- “Facts don’t vote”
- Goals of lobbying visits
- Advocacy communication
- All presentations checklist
- 10-minute presentation checklist
- 3-minute presentation checklist
- Never to do checklist
- Votes
Course Pricing: $35.00
Course 11: Lobbying Role Play; Actions after Committee of First Reference
Run Time 10:47
- Next steps for your bill
- Maintaining momentum checklist
- Agency lobbying is the next step
Course Pricing: $10.00
Course 12: Constitutional and Political Foundations of US Agencies and Administrative Law
Run Time 9:46
- Separation of powers
- Reasons to lobby agencies
- Local government
Course Pricing: $10.00
Course 13: Agency Model and Structure; Agency Power and Actions
Run Time 49:43
- Agency ideal
- Agency structure
- Classifications of agency decision makers
- Sources of agency power
- Types of agency actions
- Limits on agency action
Course Pricing: $50.00
Course 14: Agency Advocacy
Run Time 23:03
- Agency discretion to act or not act
- Lobbying preparation checklist
- Lobbying targets checklist
- Listing of specific lobbying targets
Course Pricing: $25.00
Course 15: Lobbying Visits; Rule Development and Adoption; Responding to Agency Rule
Run Time: 57:11
- Goals for agency lobbying
- Factors motivating agencies
- Hiring and working with contractors
- Lobbying staff checklist
- Losing approaches
- Rule development process
- Agency motivators to develop rules
- Knowing when the agency will act
- Participating in rule making process
- Rulemaking record
- Responding to an unfavorable rule
- Legislative review
- Judicial review
- Lobbying the legislature to fix rule
- Summary of agencies
- Legislative vs. agency lobbying
Course Pricing: $60.00
